Save Our Wild Isles
A major partnership campaign
In their first major campaign together, WWF, the RSPB and the National Trust are calling for an immediate end to the destruction of UK nature and urgent action for its recovery.
I worked on the Save Our Wild Isles campaign as part of a central team, creating original content for all three charities.
The campaign was awarded Best Integrated Campaign for Social Purpose at the 2023 Drum Awards, and won an Innovation Award at the Charity Comms Inspiring Communicator Awards.
Find out more here.
Sounding the alarm for nature
The Save Our Wild Isles campaign ties-in with the landmark BBC series Wild Isles, narrated by Sir David Attenborough.
Working with the campaign team and stakeholders from each of the charities I edited a launch film for the campaign, edited video content and teasers, and developed social formats and motion graphics templates.
Nature is everyone's business
The campaign was provided access to hundreds of hours of broadcast footage filmed for the BBC series Wild Isles.
I worked with the campaign team to edit content which was provided to each of the partner charities for use across a variety of their platforms.
A key part of the brief was to create compelling motion graphics content and templates for social formats, featuring a clear call-to-action to drive audience engagement.